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Whether you are setting up a new show or in the middle of rebranding, the metadata found in your RSS feed is what iTunes and other podcast directories will pull from – making it one of the most important places to visit when making changes to your show. To get started, click the button on the main menu in your Libsyn Dashboard.
The destinations page will give you a listing of all destinations assigned to you, along with options to gather quick links, pull an embed code, add a new destination, edit a destination, or delete an unwanted destination.
Click on the button for the Podcast RSS Feed. Alternatively, you can click on Podcast RSS Feed along the left hand side.
We will first address the button. This button deletes the destination entirely. Once deleted, prior settings cannot be recovered (though the destination defaults can be regenerated). You should always have at least one feed (Pro accounts can have multiple feeds), so hitting the button on your default and only feed will simply give you a message that you cannot delete the feed.
Also along the top is the destination name. You can change the name of your destination, as you will see in the next few steps. This name is what displays on the destinations list, so your list may show a different name for the feed destination other than Podcast RSS Feed. This is never shown to listeners, it only affects the Libsyn Dashboard.
Next up are required features. These options for the RSS feed are required options for iTunes, and therefore other podcast directories as well.
The feed extension is the last piece of the feed URL. This can be customized as you see fit, however, in almost all cases it is left by default to avoid possible conflicts with other URLs generated for your show.
The iTunes Podcast store is broken up by topic category. Listeners can filter podcast shows based on the topic they are interested in.
You can select multiple categories, hence, we provide you with three category selections. iTunes will always default to the top most (first listed) category. Other podcast directories may not utilize the same list of categories as iTunes does, so populating all three category options might be useful if the first chosen isn’t available – but doing so is certainly not required.
The next set of options to walk through are only recommended, not required. With that being said, many of the recommended fields, though not required, are just as – if not more important than the required category field.
iTunes Store ID
At one time, iTunes supported a feature called ping. If we knew your store ID, we could ‘ping’ iTunes so that iTunes knew to update the information in the iTunes store for your show. iTunes no longer supports this function. However, there are times in which we may generate URLs to your show in the iTunes store, in which knowing the store ID is helpful information to have.
While subtitle is an available field as per iTunes specification the subtitle is more relevant on a per episode basis than a per channel (show wide) basis. This field tends to get ignored more often than not.
This field is the description that appears on the show page in iTunes and is very important not just to give listeners an idea as to what your show is all about, but in that iTunes uses the words put in your description as part of their search. Utilizing keywords in your summary can have very positive effects on your search ranking inside the iTunes store.
The author field is one of the most often missed fields, often appearing as ‘unknown’ in the iTunes store if it is not filled out.
This field is also often referred to as the ‘provider’ or the ‘artist’.
As Libsyn is a company hosted out of the United States, we default feeds to ‘en’ for English. However, if your show is based out of a different country or have an audience based in a different language, update this field to the two letter code for that language to ensure your show is found by listeners using the same language.
If your show is not rated or rated as clean, yet contains expletives or suggestible topics of conversation, iTunes may reject your show. We strongly recommend making sure you set the proper content rating for your show to prevent this possibility. It is also helpful to audiences to know what they might get when listening to your show.
iTunes dropped support for keywords in the spring of 2013. We have maintained the field temporarily for legacy purposes, it will be removed from our system in the future so this field is not necessary.
Owner Name & Owner Email
This information is used by iTunes themselves if they find the need to contact you.
Have additional questions? Contact our friendly support team at email@example.com.
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